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Inside you’ll discover…

How to Tap into the Massive Opportunity Reform Is Providing

  • The Steps to Become a 21st Century Agency Capable of Dominating Any Market

  • Specific Solutions You Can (And Should) Be Bringing to Your Prospects & Clients

  • Strategies to Reposition Your Agency through High ROI Marketing

  • A Consultative Selling Style That Wins More Accounts & Maximizes Profits

  • New Management Methods Based on Data & Facts Instead of Hope & Guesswork

  • A Complete Implementation Plan to Prepare Your Agency for 2014

Praise for DO or DIE: Reinventing Your
Benefits Agency for Post-Reform Success


For those who choose to remain in the past, using outdated marketing, selling and management methods, extinction is all but certain – there’s no place for them in the new future of benefits. But I believe that those brokers that adopt the plan clearly laid out in DO or DIE and reinvent their agency will quickly dominate their markets and find more success than they ever imagined.  If you are at a crossroads and ready to make a great leap forward you need to read and apply the information in DO or DIE.

Joshua Hilgers, President
Health Partners America
Birmingham, AL

DO or DIE is an essential survival guide for the benefits agency.  If you’re wondering what your agency should do to prepare for the post reform world and how you can take advantage of the opportunities created by PPACA, the answer is easy: Read this book!

Rob Shestack, WBC, CVBS
2010 Worksite Benefits Association Hall of Fame Inductee
2011 Voluntary Benefits Adviser of the Year

I’ve known Nelson Griswold for many years; he’s the type of visionary our industry needs and this book is the antidote to the uncertainty and doubt plaguing so many agencies in this time of transition…A powerful new approach to products & services, marketing, selling, and management make this book the definitive guide to transforming a benefits agency into an organization that can and will be successful regardless of the fallout of Obamacare. If you’re an agency principal, read it. If you still want to be an agency principal in 1-2 years, read it NOW!

Chester Bullard, Executive Vice President
The L. Warner Companies, Inc.
Timonium, MD

Reinventing my agency seems like a mission impossible, and I dread having to do this task which has been thrust upon me as a result of healthcare reform. Seems overwhelming: What do I need to do…how do I do it …where do I start? But after reading DO or DIE I can honestly say, I’m no longer intimidated at all. Yes, it will still be lots of work but now, I’m confident that through Nelson and Scott’s help and direction I can implement this plan in my agency and be ready for 2014.

Bob Jabour, Principal
Texas Health

Plano, TX

If you want to remain successful in the benefits industry, inhale the book DO or DIE.  Nelson’s actionable steps show you not just how to keep up with, but how to grow your income in a rapidly changing industry.

Robert Lehrer, Principal
Robert Lehrer Insurance Strategies
Tarzana, CA

Nelson Griswold and his team understand the challenges and the risks coming over the horizon for benefit agencies. They share our understanding of the opportunity and they have designed solutions to help sell complexity.

Craig Lack, President
ENERGI

San Juan Capistrano, CA

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What clients are saying...

Nelson Griswold and his team understand the challenges and the risks coming over the horizon for benefits agencies. They share our understanding of the opportunity and they have designed solutions to help sell complexity.

Craig Lack
President
ENERGI
San Juan Capistrano, CA

I’ve known Nelson Griswold for many years; he’s the type of visionary our industry needs and this is the antidote to the uncertainty and doubt plaguing so many agencies in this time of transition.

Chester Bullard
Executive Vice President
The L. Warner Companies, Inc.
Timonium, MD